StationRatings

PLEASE NOTE: Nielsen Audio does not release audience estimates for stations that do not pay for ratings. So the only audience estimates available on this website are for stations that subscribe in each local market. Therefore, while ratings are accurate, rankings include only paid subscribers. Some non-subscribers may or may not be ranked higher than those posted on this site. To help you research each market, we've listed other stations in the market, without ratings, on the bottom of each market page.

Baton Rouge Rank: 76

12+ Population: 695,200

Ethnic Composition: Black - 34.77% Hispanic - 4%

Market Swept: 13x/year

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Station	Format	Owner/LMA	Oct19	Nov19	Dec19
KQXL-FM / WIBR-AM	Urban AC	Cumulus Media, Inc.	13.7	12.9	12.7
WEMX-FM	Urban Contemporary	Cumulus Media, Inc.	11.0	10.3	11.1
WFMF-FM	CHR	iHeartMedia, Inc.	5.3	5.3	5.0
WJBO-AM	News/Talk	iHeartMedia, Inc.	5.8	6.3	4.6
WYNK-FM	Country	iHeartMedia, Inc.	4.2	4.9	4.6
KRVE-FM	Adult Contemporary	iHeartMedia, Inc.	3.2	3.0	3.8
WRQQ-FM	Classic Hits	Cumulus Media, Inc.	2.5	3.0	3.1
WXOK-AM	Urban Gospel	Cumulus Media, Inc.	3.2	2.6	2.6
WRKF-FM	News/Talk	Public Radio, Inc. (LA)	2.4	3.0	2.4
KHXT-FM	Rhythmic-CHR	Townsquare Media	2.3	1.9	2.0
WYLD-FM	Urban AC	iHeartMedia, Inc.	1.4	1.5	1.2
KVDU-FM	Classic Hits	iHeartMedia, Inc.	1.3	1.1	1.2
KSMB-FM	CHR	Cumulus Media, Inc.	0.0	0.0	0.4

* +Audience estimates are derived in part using Nielsen Audio's Persons 12+, Monday-Sunday, 6 am-12 Midnight estimates, under license. Copyright (c) 2020 Nielsen Audio. All rights reserved.
Nielsen Audio no longer releases audience estimates for stations that do not subscribe to their services. Therefore, the audience estimates on this website include ONLY those stations that pay Nielsen Audio for this data. This website may not include all the radio stations that serve each market.

Recent Changes

No Format Changes. No Call Changes.

JSA

No JSA.

Other Stations Located in Market*

*This list only includes commercial stations.

Calls	Format	Owner	City	St
KDDK-FM	Spanish CHR	Radio & Investments, Inc.	ADDIS	LA
KNXX-FM	Sports	Guaranty Broadcasting, Inc.	DONALDSONVILLE	LA
WBRP-FM	Talk	Guaranty Broadcasting, Inc.	BAKER	LA
WDGL-FM	Classic Rock	Guaranty Broadcasting, Inc.	BATON ROUGE	LA
WGUO-FM	Classic Country	Southeastern Broadcasting, Inc.	RESERVE	LA
WNXX-FM	Sports	Guaranty Broadcasting, Inc.	JACKSON	LA
WPFC-AM	Urban Gospel	Victory & Power Ministries, Inc.	BATON ROUGE	LA
WQUE-FM	Urban Contemporary	iHeartMedia, Inc.	NEW ORLEANS	LA
WRNO-FM	Talk	iHeartMedia, Inc.	NEW ORLEANS	LA
WTGE-FM	Country	Guaranty Broadcasting, Inc.	BATON ROUGE	LA
WUBR-AM	Sports	Communications Capital Co. II of Louisiana, LLC	BATON ROUGE	LA
WZRH-FM	Modern/Alternative Rock	Cumulus Media, Inc.	LAPLACE	LA