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PLEASE NOTE: Nielsen Audio does not release audience estimates for stations that do not pay for ratings. So the only audience estimates available on this website are for stations that subscribe in each local market. Therefore, while ratings are accurate, rankings include only paid subscribers. Some non-subscribers may or may not be ranked higher than those posted on this site. To help you research each market, we've listed other stations in the market, without ratings, on the bottom of each market page.

Milwaukee-Racine   Rank: 42
6+ Population: 1,508,500
Ethnic Composition:  Black - 15.63%   Hispanic - 10%
Market Swept: 13x/year
StationFormatOwner/LMADec20Hol20Jan21Cume
WISN-AMTalkiHeartMedia, Inc.10.78.211.0186,800
WRIT-FMClassic HitsiHeartMedia, Inc.7.010.48.8312,100
WTMJ-AMNews/TalkGood Karma Brands6.86.06.5224,000
WMIL-FMCountryiHeartMedia, Inc.6.24.65.1252,600
WLDB-FMAdult ContemporaryMilwaukee Radio Alliance, LLC4.88.54.4234,100
WMYX-FMHot ACEntercom4.44.34.4296,300
WXSS-FMCHREntercom3.43.63.9275,900
WLUM-FMModern/Alternative RockMilwaukee Radio Alliance, LLC4.23.63.6191,200
WUWM-FMNews/TalkUniversity of Wisconsin4.63.63.4120,900
WKKV-FMUrban ContemporaryiHeartMedia, Inc.4.43.53.4181,400
WMBZ-FMCountryMagnum Media1.41.11.794,600
WDRV-FM / WWDV-FMClassic RockHubbard Broadcasting, Inc.2.02.31.653,600
WRNW-FMSportsiHeartMedia, Inc.0.71.21.575,100
WVTY-FMCountryMagnum Media1.41.51.470,600
WZTI-AMOldiesMilwaukee Radio Alliance, LLC1.00.91.158,500
WRJN-AMNews/TalkMagnum Media0.90.81.020,300
WKTI-FMSportsGood Karma Brands0.80.80.951,200
WYMS-FMAdult AlternativeMilwaukee Board of School Directors0.70.80.847,400
WHAD-FMTalkWisconsin Public Radio1.41.00.748,600
WMSE-FMVarietyMilwaukee School of Engineering0.60.60.627,400
WXSS-HD2Urban Adult ContemporaryEntercom0.30.60.641,600
WSCR-AMSportsEntercom0.00.00.621,200
WXRT-FMAdult AlternativeEntercom0.00.00.69,400
WOKY-AMSportsiHeartMedia, Inc.0.40.40.521,900
WSSP-AMSportsEntercom0.40.40.426,500
WGTD-FMNews/TalkGateway Technical College0.20.20.24,600
WIBD-AMClassic HitsMagnum Media0.10.10.28,400
WBBM-AM / WCFS-FMNewsEntercom0.00.00.214,500
WIIL-FMRockAlpha Media0.20.20.116,200
WHAD-FM StreamTalkWisconsin Public Radio0.20.10.14,600
WGN-AMTalkNexstar Media Group, Inc.0.00.00.19,300
WYMS-HD2VarietyMilwaukee Board of School Directors0.00.00.15,400
WAUK-AM / WGKB-AMSportsGood Karma Brands0.10.00.06,800
WKTI-FM StreamSportsGood Karma Brands0.10.00.01,600

* +Audience estimates are derived in part using Nielsen Audio's Persons 12+, Monday-Sunday, 6 am-12 Midnight estimates, under license. Copyright (c) 2021 Nielsen Audio. All rights reserved.
Nielsen Audio no longer releases audience estimates for stations that do not subscribe to their services. Therefore, the audience estimates on this website include ONLY those stations that pay Nielsen Audio for this data. This website may not include all the radio stations that serve each market.


Recent Changes
No Format Changes. No Call Changes.

JSA
No JSA.

Other Stations Located in Market*
*This list only includes commercial stations.
CallsFormatOwnerCitySt
WBMX-FMClassic Hip HopEntercomCHICAGOIL
WDDW-FMRegional MexicanBustos Media CorporationSTURTEVANTWI
WGCI-FMUrban ContemporaryiHeartMedia, Inc.CHICAGOIL
WGLB-AMInspirational GospelJJK Media, LLCELM GROVEWI
WHQG-FMRockSaga Communications, Inc.MILWAUKEEWI
WJJO-FMRockMid-West Family BroadcastingWATERTOWNWI
WJMR-FMUrban Adult ContemporarySaga Communications, Inc.MENOMONEE FALLSWI
WJTI-AMRegional MexicanEl Sol Broadcasting, LLCWEST ALLISWI
WJYI-AMReligious TeachingSaga Communications, Inc.MILWAUKEEWI
WKLH-FMClassic RockSaga Communications, Inc.MILWAUKEEWI
WLIT-FMHot ACiHeartMedia, Inc.CHICAGOIL
WLKG-FMHot ACCTJ Communications, Ltd.LAKE GENEVAWI
WMDC-FMClassic HitsRadio Plus, Inc.MAYVILLEWI
WMVP-AMSportsDisneyCHICAGOIL
WNOV-AMUrban Adult ContemporaryCourier Communications, Inc.MILWAUKEEWI
WNRG-FMRhythmic-CHRSaga Communications, Inc.BROOKFIELDWI
WOLX-FMClassic HitsEntercomBARABOOWI
WPTT-AMOldiesTomsun Media, LLCHARTFORDWI
WSJP-AMReligious TeachingRelevant RadioSUSSEXWI
WSJP-FMReligious TeachingRelevant RadioPORT WASHINGTONWI
WTKM-FMCountryTomsun Media, LLCHARTFORDWI